Susanna Simpson: Founder and CEO

Describe your role at Limelight in one sentence

Taking responsibility for our vision, innovation and growth whilst ensuring ideas and energy run through everything we do.

What achievement are you most proud of at Limelight?

Building a team of talented people who are a pleasure to spend time with.

What makes Limelight distinctive in the market place?

Our ability to generate sales leads by combining creativity with commercialism.

What’s your big vision for Limelight?

To never be a business that stands still. Always embracing change and evolving through constant innovation and never-ending improvement.

How would you describe Limelight in three words?

Personable, entrepreneurial and creative

Which business leaders do you admire the most?

Tony Hsieh for creating an inspiring service culture,
Anthony Robbins for self belief and
Steffan Wissenbach for teaching me how to balance work and fun!

What’s the best lesson you’ve learnt from being in business to date?

Do what you love and you will never work a day in your life!

Tell us something about yourself that others might not know

I’ve walked on fire