Uncategorized August 26, 2009 | 0 Comment

Bringing data to life

No-one can argue against the fact that the internet has revolutionised the way we communicate. We have never had such amazing access to information – be it opinions, comments, blogs, reports, research or news. But with it comes an inherent danger of everyone suffering information overload as they try to sift through the endlessly growing…

Uncategorized August 20, 2009 | 0 Comment

Blurred Boundaries

Bloggers have long been heralded as ‘the new influential’s’, the ones to impress if you want to seed some credible word of mouth endorsement. Depicted as online judges casting a critical eye over products, services and brands in general, no PR worth their salt will have missed the potential of engaging with these cyber-scribes in…

Uncategorized August 12, 2009 | 0 Comment

A watershed moment in the newspaper business

  If you’ve been reading the media and marketing news over the last five days you could quite reasonably make the following assumptions. By this time next year, two or three national newspaper brands will have been closed, hundreds, maybe thousands more regional and local newspapers will have been culled and you’ll struggle to find a…

Uncategorized August 5, 2009 | 0 Comment

Augmented Reality a useful addition to the world around us

[youtube=http://www.youtube.com/watch?v=5fZk0HaIs4s] It’s hard to escape all the rage surrounding Augmented Reality (AR) applications at the moment, what with remarkable software like Twittaround and Layar attracting a lot of attention through their ability to interact with the world around us. That, and the fact that these applications can make every one of us feel like the…