Uncategorized July 4, 2014 | 0 Comment

Limelight’s Summer Party

To celebrate the start of summer, and finally being blessed with some good weather – we threw another one of our infamous parties to bring together clients, friends and journalists. As with our January Retox Party, the evening was a roaring success full of fun, laughs and just a few drinks: 18 bottles of white…

Uncategorized July 2, 2014 | 0 Comment

Why PR is the natural home of content

No one is denying that content really is king, but when it comes to serving the right content to the right audiences we should be cautious not to shoehorn content for content’s sake.  As with any marketing strategy, the messaging has to be right. Marketing Directors need to ensure that everyone involved understands the strategy…